Princess Superstar’s title track from her new album The New Evolution will be featured in ads for General Mills’ Fiber One Protein cereal (first airing 01-14-13.)
The spot, produced by Saatchi & Saatchi New York, will inspire exercise and promote an active get-up-and-go lifestyle with this fun, light-hearted track with a retro twist.
“We are part of the New Evolution, dance to the sounds of the revolution!”
A special thanks to our friends at Saatchi & Saatchi and publishing partners at BMG and Bicycle Music. RSM proudly represents masters for Princess Superstar and publishing for SMV Schacht Musikverlage.